Studio
San Francisco
House: Neue Terra Origin: San Francisco
Made in: California Form: Studio
Place:
Neue Terra studio San Francisco, California 37°46’N · 122°25’W
Muir Sol presentation box against redwood bark
Fig. 01 — The Muir Sol box against redwood bark.

Shapedin-house

We shaped every aspect of Neue Terra in-house, from the logotype to the custom bottle and cap.

Lost Coast 100 mL eau de parfum bottle
Fig. 02 — Lost Coast, 100 mL.
Appalachian Nocturne bottle with white presentation box
Fig. 03 — Appalachian Nocturne with its box.

Real places, real people

For our photography and films, we work only with independent collaborators who share our sensitivity to place. We portray real landscapes and real people, each with a personal connection to the place depicted.

A camera operator filming a table of raw materials in a studio
Fig. 04 — On set in Paris.

Together, these elements form an identity that is restrained and deeply considered.

San Francisco

Neue Terra is based in San Francisco, where the proximity to the ocean, redwood forest, and dry inland terrain continues to shape how we think about scent: as something lived, not imagined.

Made in California

Each fragrance is made in California. We produce each one in limited quantities, allowing greater control over quality and consistency.

We contribute 1% of annual sales to the National Park Foundation to help protect the places that inspire our work.

San Francisco
Neue Terra
Made in California